5 Excuses to Avoid For New Online Marketers

There’s a catchy saying in the self-help industry that goes, “If you want it, you’ll find a way. If you don’t, you’ll find an excuse.” While this is true to a very large extent, there are also factors such as fear, insecurity, social conditioning, etc. that play a role too.

Every year, thousands of people try their hand at making an income online. It seems so lucrative and easy. The thrill of making money while you sleep or sip cocktails in the Bahamas is irresistible. Being able to quit the job and tell the boss to shove it is a fantasy nurtured by many people who foray into the world of online marketing.

The sad truth is that the majority of them will fail. They’ll end up spending money, running in circles and never see a cent. While a lot of it is part and parcel of the learning process, the biggest reason most beginners never clear the initial hurdles is due to the excuses they tell themselves.

In this article, we’ll look at 5 of the most common excuses tossed around by beginners to explain why they’ve given up and decided that ‘it’s all a scam.’

1. I tried it and it didn’t work

This is the number one excuse of the lot. “I tried it all out… but I didn’t get any results!” So, it must be a scam, right?
Wrong! In most cases, they probably tried once or twice and quit. To succeed online, there is a learning curve. Failure is a part of success and not the opposite. You’ll need to try more and try harder.

If you published one Kindle book and expected to become the next, Stephen King, you’re going to be sorely disappointed. Keep trying until you learn the ropes and figure it out. Then and only then will you start seeing the money roll in.

2. Others will think I’m dumb

This is a very real fear. It’s especially true in the make money online niche where you’re creating products and there is always the possibility that one of your product launches may flop.

All your peers’ eyes are on you. What do you do? All that effort gone to waste. You do not want to be judged by others… so you do nothing… and gain nothing. The truth of the matter is that it doesn’t matter what other marketers’ think.

When you do succeed, all failures will be forgotten and everybody will be focused on your success, and want to be your new best friend just to learn how you did it. You’re being judged no matter what. So, do what you need to do.

3. It’s not for me

Really? Then what is? There are a ton of ways to make money online. Are none of them for you?
You don’t wish to write books because you hate writing. That’s perfectly understandable. But how about domain flipping or eBay? Don’t like those either?
No problem. How about video marketing? Niche sites? Freelance sites?

You have so many choices. Find one that you like and focus on your strengths. Don’t worry about trying to shore up your weaknesses. You’re better off mastering your strengths and excelling in them. There is definitely a method out there that will suit you.

4. “But, Larry did it and he failed!”

Another excuse. Looking at someone else who failed and automatically believing that the same thing will happen to you is illogical. You may do a way better job than Larry did, whoever he may be.

Your work ethic may be much better. You may be more dedicated. You might have skills that he doesn’t have. Don’t assume that just because someone else tried and failed, their fate will be yours too. Have faith in yourself.

5. The timing is all wrong

There’s an old Chinese saying, “The best time to plant a tree was 20 years ago. The second best time is now.”
American author, Earl Nightingale, once said, “Never give up on a dream just because of the time it will take to accomplish it. The time will pass anyway.”

These 2 quotes alone should tell you enough. If you want to make money online, the time is now. There’s no need to wait. Procrastination is the thief of time.

If you’re thinking, “It’s going to take me 10 months to write 4 Kindle books!”… Ask yourself this question – What’s happening at the end of these 10 months?

In most cases, the answer will be nothing. Don’t let the duration of the task scare you off. If you start today, in 10 months you’ll probably have 4 books published and making you money. You might even be a bestselling author.

If you don’t take the first step, 10 months later you’ll still be where you are, and you’ll look back and wish you had just done it.

These 5 excuses hold back thousands upon thousands of people. They can’t overcome their inertia and get started because instead of focusing on how they can do it, they’re focusing on why they can’t do it.

Action is the foundational key to all success… and all success comes after you stop making excuses. So, grit your teeth, dig in your heels and take action today.

“To achieve greatness, start where you are, use what you have, do what you can.” – Arthur Ashe

3 Reasons Why Online Marketers Will Fail Without Self-Discipline

Self-discipline is your personal philosophy and one of the major determining factors in your life. When it comes to succeeding at an online business, your discipline will make or break you.
It is the set of the sail that will either take you to shores laden with treasures or it will crash your ship upon the rocks and bring you to ruin. It’s one or the other. There is no middle ground here. Self-discipline is everything.
Now let’s look at 3 reasons why online marketers especially need self-discipline in their lives.

1. You are your own boss

With a normal job, you have a routine. You need to report to work at a certain time and you know you have tasks to do. Failure to follow the rules and get the job done will result in negative consequences such as getting an earful from the boss or even getting fired. Your fear of the consequences will motivate you to follow the rules. Your self-discipline is derived from external sources and consequences
When you work for yourself, like most online marketers do, you’re your own boss. There’s no one to tell you what to do and all rules are set by you. While there is immense freedom here, you still need a routine for yourself.
You’ll still have tasks to complete and goals to meet. Failure to do so will mean a loss of earnings and financial stress. You need to plan your work and stick to the plan.
It takes a lot more effort to stay committed when there is no one breathing down your neck and the consequences don’t seem adverse. Yet, make no mistake here. There are negative consequences if you’re not checking your progress and results.

2. Keeps you focused

To make money online, you need to do more selling than buying. You’ve got to be a producer rather than a consumer. One of the biggest mistakes most beginner online marketers make is that they buy every product that they can get their hands on.
They do more learning and buying rather than taking any action. You must have the discipline to take action on what you buy. If you don’t have it, you’re going to spend money that you do not have on products that you do not need.
Marketers call it ‘shiny object syndrome’ but this is just another term to describe a lack of discipline.
If you decide not to buy anymore products till you’ve used and taken action on the ones that you’ve already bought, you’ll stick to it. No means no… and if you can’t keep your promise to yourself and you get tempted and cave in, it just means you lack discipline and you need to focus and work on it more.

3. Gives your life focus and balance

The hard truth is that online marketing is a very time-consuming undertaking when you’re getting it off the ground. The experts who are at the top of their game usually have the money and experience to outsource many tasks. They have systems that work smoothly without them having to be there every single day.
To get to this level takes time and most marketers are just not at this level yet. So, they spend hours in front of the computer at the expense of their health, leisure and relationships.
Discipline will ensure that you set aside time to work out and eat right. You’ll also spend quality time with your family and friends because relationships matter. Set aside some time for your hobbies too. All work and no play makes Jack a dull boy.
It’s a common refrain by so many marketers that they never have enough time to complete all their tasks. Yet, if they paid attention to what they were actually doing and figured ways to be more productive, they’d get a lot more done in a lot less time.
Discipline will keep you away from social media and have you focused on your work. When you’re giving your work your full, undivided attention, you’d be amazed at how much more you get done. Discipline will get you there.
Hide your phone, tell your family members not to distract you, block off social media sites, avoid having food close to your workstation, etc. When you work, you work. You don’t eat, talk, surf, sleep or idle around. Discipline is rarely enjoyable but almost always profitable.
By now you’ll realize that self-discipline will take your online business to the next level. More importantly, good discipline will lead to healthy self-esteem. You’ll have pride in yourself and the confidence in knowing that you keep your promises to yourself and that you’re capable of success because you’re worth it. This is priceless and the only currency to buy it is self-discipline.

6 Ways Marketers Can Increase Productivity

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Increase Productivity : Introduction

The biggest constraint that most online marketers face is a lack of time. Despite what the gurus say, most marketers just don’t seem to ever be in a situation where all they do is work 30 minutes a week while their PayPal accounts flood with cash.

Instead, most of them spend hours a day glued to their PC or laptop screens trying to make their online business work. Over time, they get overwhelmed and burned out. This idea of ‘easy profits’ seems to be an illusion that will never materialize.

The hard truth of the matter is that if you wish to reach the stage where you have a passive income that rolls in like clockwork, you’ll need to do a lot of work in the beginning. You need to set up automation systems and have a plan and schedule that you assiduously follow.

Over and above all, you must be as productive as humanly possible. Many beginners spend hours in front of the computer but get nothing done. They spin their wheels faster than a car in a Vin Diesel movie and yet go nowhere. They mistake activity for work.

Time and energy is expended on things that don’t matter. All their effort is spent on learning instead of doing. They’re not productive where it matters and that’s why their efforts don’t matter.

In this article, you’ll discover 6 tips to increase productivity. It’s imperative that you put them into practice so that you can get more done in less time. If you’re after the ‘laptop lifestyle’ where you earn an income while you sip cocktails by the beach, being productive is the most important skill to master.

1. Breaking Away from Social Media

Schedule specific times of the day where you’ll check your social media sites like Facebook or Instagram. As an online marketer, you’ll be on the computer a lot. It can be very tempting to sneak off and check your Facebook feed only to realize that you’ve wasted 45 minutes reading political posts and the vitriolic comments of people engaging in pointless debate.

As an online marketer, time is money. Facebook can be a major ‘time suck’. So, only check your social media at specific times for specific durations. If you’re addicted to it, you can enable the Chrome extension ‘Stay Focused’ on your browser. This will restrict time that you spend on sites that distract you. There are many other similar apps too. Find one that works for you and limit your time on social media.

To generate an income online, your focus should be on income generating activities. The cat videos and inane political debates can wait.

2. The 2-minute Rule

The 2-minute rule is a very simple rule. If you have a task that can be completed in 2 minutes, get it over and done with then and there. If you have an email to answer and you can do it in 2 minutes, reply that email.

If you have a plugin to install on your website and it takes a minute, do it quick. You do not need to make a to-do list and put all these little tasks on it.

Clear off all the little tasks quickly. This will reduce your feeling of overwhelm and you’ll have less work carrying over each day.

3. Delete, Delete, Delete

Deleting your emails and old files off your hard drive is akin to decluttering in real life. When clearing your emails, delete whatever you do not need. If something catches your eye, move it to a Keep In View folder “KIV” and come back to it when you’re free.

If you’ve bought infoproducts, delete them off once you’re done going through them. Ideally, you should take down written notes that summarize these infoproducts into a streamlined blueprint for you to take action on.

Don’t turn your hard drive into a cemetery for digital products. Delete whatever you don’t need and be merciless about it. By removing all the ‘noise’ you’ll only have to face what you need to focus on.

4. Quit Multitasking

As mentioned earlier, you must have focus. With focus comes productivity. Don’t have 27 tabs open in your browser so that you can keep track of many things all at once.

If you’re writing a blog post, give it your full attention till it’s done. Checking your website statistics? Focus on that instead of trying to listen to an audio track about traffic generation at the same time.

Your workflow should basically be you focusing on the income generating tasks that take up the most time. This will be followed by completing secondary tasks that support your business. Then you can set aside time for learning what you need to and finally, everything else that is less important.

One task at a time and you’ll complete them in record time.

5. Removing Distractions

Some people work better with music, some prefer background noises and some prefer total silence. You must know what works best for you. Usually, silence is the best.

However, many people prefer going to a café and working from there. They like the sound of the hustle and bustle. Yet, the constant movement of people can be very distracting.

You’re better off using a site like https://coffitivity.com/ that recreates the ambient noises. So, you have the background noise without the physical distractions.

If you work from home, make sure your family knows when to give you space to work on your business. You need total focus when you’re working. That’s the only way to be productive.

6. Work in Batches

This is a very useful tip. It means doing several similar tasks at the same time. For example, if you have 5 blog posts to write per week, batching your work will mean doing research for all 5 posts at once. When you sit down to write, you’ll be able to write all 5 posts much faster. Instead of researching for one post then writing it and then researching the next one and so on.

The same applies to all other tasks too. Doing video marketing? Edit all your videos at once. Upload all of them at once. Optimize all of them at once. Doing your tasks in batches will save you a lot of time spent going back and forth.

Batching is similar to doing work in a factory line repeatedly. You’ll be doing the same task over and over. You’ll get faster at it since it’s a routine and you don’t have to keep switching tasks and thinking too much.

Adopt the 6 tips to increase productivity above and you’ll notice that you get more done and free up time for yourself. Of course, there are many other tips such as outsourcing, time management, task management and much more. However, for starters, implement the 6 tips above and you can move on to the rest later.

Productivity is not just about doing more. It’s about creating more impact with less work. Get more productive today!

6 Time Tracking Tips for Online Marketers

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6 Time Tracking Tips for Online Marketers – Introduction

Time Tracking Tips : Running an online business can take up all your time if you let it.

Thousands of online marketers always find themselves struggling to catch up. There are a ton of things to do and never enough time to do them all.

When you’re not tracking your time and tasks, everything is going to seem more chaotic and stressful than it really is. You’ll feel like you’re constantly behind the eight ball and struggling to keep up.

In reality, once you actually focus on what matters and write them down, you’ll discover that it’s all manageable and that’s half the battle won. Most marketers will find that their productivity skyrockets once they’re assiduously tracking their time.

Initially, it may seem like a hassle. However, once you see where your time is going, you may be shocked at just how many precious minutes slip by your fingers while you check your Facebook notifications or entertain a close friend’s gossipy phone call during your working hours.

There’s a difference between being busy and being productive. The 6 tips below will help you discern the difference and take your game to the next level.

1. What’s your goal?

This is the most important question you need to ask yourself. If it’s to own a profit-generating blog, common sense will indicate that most of your efforts will need to be dedicated to creating content and maintaining your blog.

You should not be spending the best part of your day watching mind-numbing webinars which are mostly pitch fests. Write down your business goal and plans. Everything you do should be geared towards the realization of your goals. Anything else is extraneous and only serves to distract.

If you only have 4 hours a day to spend on your online business because you have a day job, 3 of those hours need to be spent on building your business. Tasks like answering emails, reading the latest infoproduct you bought, etc. should just be kept for the last hour.

Set a timer and track how much time you spend working on your business. As long as the timer is ticking, you’ll not sneak off to check on your social media accounts or raid the fridge. Anytime you spend away from your tasks should not be counted. Pause the timer and restart it when you return.

In a few days, you’ll know exactly how productive you are. This will often come as a shocker to many marketers who discover that out of the 6 hours they spent in front of the computer, they probably only got real work done in 3 hours. The rest of the time was frittered away on inane activities that didn’t contribute to the bottom line.

What gets measured gets managed. Once you know where you’re losing time, you can get your act together and get real work done.

2. Your time is money

It’s easy to forget that your time has an opportunity cost. If you have a day job and work on your online business in the evening, this is time that you could spend with your family or on recreational activities. This is the opportunity cost of choosing to work online during your rest hours.

What you should realize is that you’re still working. How much are you paid an hour at your day job? That’s how much an hour you spend working on your blog costs. By following tip #1 above, you’ll have an idea how much time you’re spending on your business. Multiply those hours by what you’d get paid at your day job. This is the minimum amount your online business should be generating to cover your ‘salary’. Initially, when you’re starting off, you’ll not be making anything much.

However, in about 6 months to a year, your business should be reaping enough profits to justify your efforts. The juice must be worth the squeeze, and by tracking the monetary value of your time, you’ll have a good idea if you’re in the green or red.

3. Map out your time

This is a simple task to do. Take note of how many hours you have available to spend on your business. 4 hours? 6 hours? 10 hours?

Once you know how much time you have, you’ll be able to plan your schedule better. There’s no magic number of hours to aim for here. Just do the best you can with the time you’ve allotted to your business.

4. Prioritize

By now, you should know how much time you have, what it’s worth and what your goals are. However, even when it comes to attaining your goals, some tasks will take priority over others.

How do you know which are the ‘priority’ tasks? Simple. These are the ones you’ll not want to do. This is a very common issue that most people face.

They dread doing the tasks that really matter. It could be writing 3 posts for your blog, or recording a video for your YouTube channel… or analyzing your advertising stats. The mind will cook up excuses and you’ll find yourself doing other tasks that are less important just to avoid the ones you dread.

Your goal is to complete the tasks you dread first. Once these are done, you’ll breeze through the rest. Focus most of your effort and time on the tasks that will make your business profitable. Do these first because you’ll be most energetic and fresh to take them on.

5. Do what pays

You’ll discover over time that some tasks/clients/tactics bring in more money than the rest. This is the Pareto Principle at work. It states that 80 percent of your results will come from 20 percent of your efforts.

Once you know what activities are profitable, you can focus on them and multiply your efforts while weeding out the tasks that are unprofitable time suckers.

6. Know yourself

This is a very important tip. Do NOT work against yourself. If you notice that you are most focused and productive late in the night, then do most of your work at night. There is absolutely no need to wake up early at 5 am and groggily bang on the keyboard because so many ‘gurus’ claim that waking up early is the key to success.

It may work for them, but if your natural rhythm is different, it’ll be a struggle for you. When it comes to sleep patterns, some people are larks, and some are owls. Know which one you are and work accordingly. It doesn’t matter what time you work. What matters is how much work you get done.

The 6 tips above will help you streamline your tasks and keep your eye on your end goal. By doing what matters when it matters, you’ll be more productive and successful at what you do.

“The bad news is time flies. The good news is you’re the pilot.” – Michael Altshuler

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