GET STARTED WITH PINTEREST
How to get started with Pinterest ?
Creating an account on Pinterest is an easy task and straightforward. I will avoid this point on this article.
You may simply follow the instructions to create and set up your account on Pinterest website.
Once these basic steps are completed, it is now time to start with the fun things like creating your boards and pinning images to them.
Keep in mind that Pinterest is a social site, so be social! Even if your intention is to advertise your business, start off by getting your name out there and being active with other members.
The best way to do this is by repinning images you like to one of your boards. You can have lots of boards, so we would suggest that you make a few favorite or fun boards. Don’t forget people love humor, so if you have this type of streak in your personality, let it shine through.
Here are a few examples of boards you could create:
My Daily Laugh Board
Favorite Breakfast Dishes
Best Books I Have Read
My Leisure Activities
My Wish List
My Dream Vacations
Each board will become a mini photo album of all your favorite things and is a good way to display your personality along with your business. There is no harm in pinning pictures of your business. You can show your home office with images of your desk, computer, office chair, plants etc. At first you want to refrain from blatant self promotion. As with any social site, this is considered a big NO NO!
When you visit the home page of Pinterest, you can see everything that is currently being pinned. Browse through them and start clicking the like button. If you see something that really catches your attention repin it to your own board.
At the same time make note of who is pinning what and look for people who are in the same type of business as you. You can follow these people and see exactly how they are using Pinterest in their business. This can give you great ideas of just how to use Pinterest to your advantage in business.
EASY WAYS TO USE PINTEREST
When it comes to using Pinterest, being creative and thinking outside the box is going to be extremely helpful to you. Whether you are planning on using Pinterest for business or pleasure, you want to make your content stand out from the crowd!
When you visit the main page of Pinterest, you are met with hundreds of the latest pins. Which ones are you drawn to and why? Make a note of what appeals to you and try and use this same type of attraction with the items that you pin.
Here are some neat ways to use Pinterest:
Use your boards to brainstorm and mind map a process. This could be a great way to develop new content, and you never know who might make a comment that could really help you. Use one of your boards to brand your business. Post images that reflect what your business is about and what you offer.
Use your Pinterest account to get exposure. Even commenting and repinning will get you noticed amongst other users. Why not host a contest or competition and ask people to pin pictures in a certain category or theme? This is a fun idea and could result in tons of new followers for you.
Post images of your products which are on your e-commerce or website. By just exposing people to things you may create a need that the people didn’t know they had.
A board is a great way to start a discussion or even a poll. You can ask people to Pin their favorite brand of certain items and then discuss what they do and don’t like about it. This could turn into very valuable market research material.
Remember that you can create numerous boards. When you first sign into your account you are given 5 boards. You can easily add more boards from your profile. Even when promoting a business you still want to share information about who you are. This should include books that you read and blogs you follow. Many marketers include their favorite foods and restaurants. If you travel and visit a wonderful place create a board for it!
All of these steps you are developing a following but more importantly you are building trust in possible business connections for the future. Don’t overlook Pinterest. Instead, think outside the box and use your account a little differently.
If you are more visual. Watch the video below to learn more. What exactly do you do on Pinterest?